About Jessica
Position
As Founder of Zest Equestrian, Jessica leads with a vision of Performance, Precision, and Passion - driving innovation in premium equestrian manufacturing.
Industry Experience
With over 10 years of specialized experience , Jessica has built strong expertise in textile production and international trade, focusing on performance-driven equestrian gear and apparel.
Core Expertise
Under Jessica's leadership, Zest Equestrian is dedicated to delivering premium-quality equestrian products. Every item goes through strict quality control to ensure safety, comfort, and performance.
Connect with Jessica
Jessica Liu
Founder , Zest Equestrian
Latest Blog Posts

How to Make Money in the Equestrian Industry?
The equestrian world looks glamorous and expensive. This can make it seem hard to enter. But with the right product and strategy, you can build a very profitable business. To...

Große Reitermarken vs. DTC-Startups: Beschaffungskrieg 2026
Key Takeaways: Who Wins Where? Before diving into the analysis, here is the snapshot of the current market battle. The "winner" depends on what metric you are looking at: Category...

Online-Vermarktung von Reitsportartikeln: Der ultimative Wachstumsleitfaden für Marken
Die Welt des Reitsports verändert sich schnell. Früher kauften die Reiter alles in lokalen Ausrüstungsgeschäften. Heute verlagert sich der globale Pferdemarkt ins Internet. Experten sagen voraus...